Pragmatic Play grows LatAm footprint with Winland deal

Summary

• Winland and Pragmatic Play have put pen to paper on a new content deal
• The former will benefit from the latter’s extensive portfolio of slots, live casino and virtual sports games
• Executives at Winland and Pragmatic Play speak about the latest agreement

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The online casino games provider, developing up to eight new slot titles each month, Pragmatic Play, maintains a growth trajectory in Latin America. Earlier this week, the company announced it had joined forces with the Mexican casino operator, Winland.

Winland taps into Pragmatic Play's portfolio of games

Under the terms of the new agreement, Pragmatic Play further expands its presence in Latin America. Per the alliance, Winland will bolster its offering, delivering engaging casino games from Pragmatic Play. The deal encompasses titles from the iGaming supplier’s slots, live casino and virtual sports portfolio. The new content deal significantly propels Winland’s offering, enabling the operator to deliver proven hits and engaging titles to its growing player base. Per the alliance, customers of the popular online casino operator will tap into award-winning games from Pragmatic Play, including titles such as Zeus vs Hades - God of War and Gates of Olympus 1000, among other hits.

Bolstering its offering marks a significant enhancement for the Mexican casino operator

Luis Olivares, Winland’s President, spoke with excitement about the deal with Pragmatic Play, Casino Guru News learned from a press release. Integrating Pragmatic Play’s diverse range of content represents a significant enhancement to our online offering, the executive said. Moreover, Olivares pointed out: The strength and reputation of its portfolio align perfectly with our ambitions, and we’re confident that these new additions will elevate our platform and deliver outstanding value to our players. Victor Arias, VP of LATAM at ARRISE, a global iGaming software and services leader and a key partner to Pragmatic Play, was similarly thrilled. He spoke about the importance of Mexico as a key market for the Latin American region, adding that it is exciting to see Pragmatic Play’s games reach more players. As the supplier continues to build momentum in the region, this partnership reinforces the commitment to delivering tailored, high-quality entertainment experiences that resonate with audiences across the country, Arias said in conclusion. Recently, Pragmatic Play inked another LatAm deal, teaming up with Smart Nucleo.